Just a decade ago, there was little research quantifying the impact of investor relations on share price. That was understandable. No-one has been able to develop a perfect predictive model of the market. In the years since, valuation consultants, academics and counselors have developed a significant body of unpublished research on the impact of what IR officers do. But published research is still sparse, and little is known outside academia.
Whether IROs move share price is of academic interest, but it should also be of interest to those in the profession. IR will never become a science but the . . .
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