Leader: back to business

While most of the world witnessed the September 11 terrorist attacks on TV screens, many of us saw them with our own eyes. The blasts in New York shook the offices of Investor Relations magazine, located in the financial district a few blocks from the World Trade Center.

We could focus on the tragic losses of the IR community – indeed, there were some. We could look wider to focus on the losses of the business community or of the entire US. Really, though, there is no-one who remains unaffected by the tragedy. No matter what side of the political, religious or geographic fences we find ourselves on, it has become clear that the world has emerged into a new era, one in which people treat one another differently.

The attacks mark the end of the old era as well as the beginning of the new one. True, weeks later the streets of New York continue to look like a bomb zone patrolled by armed guards and police. Soldiers on Wall Street and New York’s altered skyline are perhaps the most vivid signs of our new era. However, it has become obvious that there are many many more changes to come.

These tragic events have filled us with unspeakable sadness. Yet they have also made us incredibly grateful for the gift of life granted to everyone who escaped.

After all, that’s where we have to begin, isn’t it? We have to look at ourselves and those around us and realize we must move on from where we are. We have to put one foot in front of the other to move slowly, carefully forward. We have to get back to those things we do. We have to get down to business as usual. And perhaps some of us will also look for ways to do a little more – both in the short term, by contributing to relief efforts, and in the long term, in every aspect of our lives and careers.

Upcoming events

  • Forum & Awards – South East Asia
    Tuesday, December 2, 2025

    Forum & Awards – South East Asia

    Building trust and driving impact: Redefining investor relations in South East Asia Investor Relations in South East Asia is at a turning point. Regulatory fragmentation, macroeconomic volatility and the growing importance of retail investors require IROs to strategically analyze and reform traditional practices. The ability to deliver transparent, dependable and…

    Singapore
  • Briefing – The value of IR in an increasingly passive investment landscape
    Wednesday, December 3, 2025

    Briefing – The value of IR in an increasingly passive investment landscape

    In partnership with WHEN 8.00 am PT / 11.00 am ET / 4.00 pm GMT / 5.00 pm CET DURATION 45 minutes About the event Explore how IR teams can adapt to the rise of passive investing while effectively measuring and communicating their impact. As index funds and ETFs reshape…

    Online
  • Forum & Awards – Greater China
    Thursday, December 4, 2025

    Forum & Awards – Greater China

    Adapting to change in Greater China: IR strategies for a sustainable, digital and global era The investor relations landscape in Greater China is being reshaped by rapid technological advances, growing ESG expectations, tighter budgets and increasing geopolitical pressures. Digital tools such as automation and Artificial Intelligence (AI) are transforming how…

    Hong Kong SAR

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Andy White, Freelance WordPress Developer London