NCR Corporation, the US hardware and electronics company focused on retail transactions, has hired Tracy Krumme to serve as vice president of investor relations, replacing former IRO Gavin Bell who moves on to the position of vice president of cross line of business. Krumme is based in New York and reports to the company’s CFO Robert Fishman.
A sociology and anthropology graduate of Denison University, Ohio, Krumme started her career in 1989 in investment banking at Kidder Peabody in London. In 1990 she joined Prudential Securities, part of US financial group Wells Fargo, working as an investment strategist in New York for two years.
She later moved on to Sandler O’Neill, a financial services boutique, where she set up the equity research department and subsequently worked in the investment banking division. After a short spell as a senior associate in market intelligence at PR firm Weber Shandwick, she joined US press publisher Hollinger International (now Sun-Times Media Group) as investor relations director.
In 2002 she was hired by NASDAQ-listed Fuel Tech, an energy technology firm, where she served as vice president of investor relations and corporate communications for more than 10 years.
‘Given Tracy’s strong financial background and her deep investor relations experience, she will play an important role in sharing our strategic vision and growth story with the investment community,’ comments Fishman in a press release announcing Krumme’s appointment.
NCR, which manufactured the first mechanical cash register in the 19th century, is now mainly known for its automatic teller machines; it has a global market share of one third. The company’s share price was hit strongly last August when NCR was charged with avoiding US economic sanctions against Syria. It recovered quickly, however, and returned to its 2008 peak level this week.
