What were the top trending topics in IR in 2015?

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As we can see, the last 12 months have witnessed particularly strong interest in governance and regulation; the top two stories cover proxy access and MiFID II, while an article on Japan’s new corporate governance code also makes it into the top 10.

The story of Blair Christie’s rise to the C-suite has also proved highly popular, suggesting many of you would like to follow in the footsteps of Christie and others who have jumped from IR to senior management roles.

Most read articles of 2015:

1. Proxy access: what happens next?
Whether you are an early adopter, faced a shareholder resolution on the issue or just watched the action from the sidelines this year, all companies need to talk more with their shareholders about proxy access

2. MiFID II: what IROs need to know
The second installment of the Markets in Financial Instruments Directive will, like its predecessor, bring sweeping change to Europe’s capital markets

3. Blair Christie’s rise from IR to the Cisco C-Suite
Cisco’s CMO discusses her career, the role of IR and how marketing to the public compares to reaching out to investors

4. Earnings release takes infographic turn at GE
New format offers same details in ‘simpler layout’

5. Novo Nordisk takes top spot to end BASF reign at IR Magazine Awards – Europe 2015
Global healthcare firm takes home five awards and claims pole position

6. Nestlé names new head of IR
Steffen Kindler, who joined the company in 1998, takes over after passing away of Roddy Child-Villiers

7. Global elite: IR Magazine reveals the 2015 Global Top 50
Companies in the Global Top 50 announced plus short lists for IR Magazine’s worldwide awards

8. All change for Japanese corporate governance
New code seeks to bring Japanese governance practices in line with western countries

9. How can IR teams get the best investor feedback?
An investor, a broker, a tech start-up and an IRO offer tips on getting feedback – which need not be a one-way thing

10. Guide: how to take action against activist investors
Veterans of activist campaigns explain how to run a vulnerability assessment and put a response plan in place

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