Best Practice Report: How to engage with the sell side now available

The global competition for capital is fierce so the need to stand out and reach out to sell-side analysts effectively is only going to become an increasingly important part of investor relations. This new best practice report from IR Magazine in partnership with Visible Alpha talks directly with leading IROs on how they successfully deliver their corporate messages and work with the sell side to achieve the greatest value for their IR programs.

We examine what steps IR professionals can take when looking to build their coverage and where collaborators best fit in. We consider the ways sell-side engagement can be maximized in conferences and non-deal roadshows. Think outside of the box with the sell side to gain tangible results outside of traditional targeting methods.

The report includes hints and tips to optimize sell-side success. Our IR experts outline how they evaluate performance and share examples of where sell-side working has proved especially effective.

The experts at Visible Alpha explain the value of analyst models and consensus data as well as the value of assessing the range of analysts’ views and more.

The key benefits an IRO will get from reading the report:

  1.  IROs evaluate their working relationships with the sell side
  2.  Discover the practical steps to build your coverage
  3.  Maximize engagement opportunities to provide input into what’s said, to whom and in what format
  4.  Find out how to make sell-side alliances mutually beneficial
  5. Avoid the errors some IROs make with analysts

 

Click to read the Best Practice Report: How to engage with the sell side >>

Upcoming events

  • Forum – AI & Technology
    Wednesday, November 12, 2025

    Forum – AI & Technology

    About the event As more investors and corporate communication teams embrace AI, machine learning and emerging technologies to inform their decision making, investor relations professionals are facing a pivotal moment: adapt and lead, or risk falling behind. At this fast-moving stage of adoption, IR teams are asking important questions regarding…

    New York, US
  • Forum & Awards – South East Asia
    Tuesday, December 2, 2025

    Forum & Awards – South East Asia

    Building trust and driving impact: Redefining investor relations in South East Asia Investor Relations in South East Asia is at a turning point. Regulatory fragmentation, macroeconomic volatility and the growing importance of retail investors require IROs to strategically analyze and reform traditional practices. The ability to deliver transparent, dependable and…

    Singapore
  • Briefing – The value of IR in an increasingly passive investment landscape
    Wednesday, December 3, 2025

    Briefing – The value of IR in an increasingly passive investment landscape

    In partnership with WHEN 8.00 am PT / 11.00 am ET / 4.00 pm GMT / 5.00 pm CET DURATION 45 minutes About the event Explore how IR teams can adapt to the rise of passive investing while effectively measuring and communicating their impact. As index funds and ETFs reshape…

    Online

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