
Why IROs need to understand generative engine optimization, or GEO: a beginner’s guide to the AI best practice
I probably shouldn’t admit this, but while I was gardening the other day – pruning a rather unruly hydrangea – I found myself mentally reviewing my IR program for the year. Yes, I do have a life outside of investor…
Featured deep dives
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Tesla: How do you get support for a $1 trn pay package? Give shareholders a slice of the pie
ISS is recommending against Tesla CEO Elon Musk’s $1 tn compensation package. Glass Lewis too. CalPERS and NBIM, manager of the world’s most valuable sovereign wealth fund, have each come out publicly against. But with the Tesla AGM happening today online and at Tesla’s Gigafactory Texas, one small, family-run proxy advisory firm – whose ESG-skeptic voting guidelines are offered by ISS, and which boasted the $57 bn Texas Permanent School Fund as the first state fund to sign up – is backing Musk’s compensation. ‘We’re strongly focused on the alignment of incentives,’ says Jerry Bowyer, CEO of Bowyer Research, who…
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The CFO: ‘IR professionals are like Swiss Army knives,’ says Unite Group’s finance chief Mike Burt
Enjoy unlimited access to this, all deep dives and more – for free! Log in or create your free My IR – Essentials account to: Get unlimited access to 50+ IR deep dives and best practice reports Benchmark your IR program instantly with our new tool Explore 100+ news analyses plus our exclusive CFO interviews […]
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‘Profit and purpose have been our yin and yang’: TPXimpact’s Luke Murphy on a first IR Impact award win
When the small-cap UK firm TPXimpact cropped up on the shortlists ahead of the IR Impact Awards – Europe 2025, it was a name unfamiliar to many of the judges – and perhaps many other onlookers. The company, which enables digital transformation projects for a range of organizations, including public sector bodies in the UK, may not be well-known in general, but Luke Murphy, head of IR and chief of staff, was among the names for the rising star award. The company’s annual and ESG reporting were also nominated.
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Meira Muscat 2025: From the role of the exchange to SWFs and debt IR
Over the past few years, the IR platform in the Middle East has been evolving quickly. Exchanges are maturing, listings are more regular and IR is moving beyond ‘results day’ toward a steadier focus on access, liquidity and clear communication. We’re seeing more structured targeting, more emphasis on guidance and capital allocation and better use of data that investors can actually work with. Sovereign funds are engaging in more targeted ways and many issuers are doing a better job of aligning the equity and debt stories. This came through clearly in Muscat. With more than 1,200 attendees in town, the…
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The sell side talks IR – part three: when and how analysts want to be engaged
There is no denying the ways in which Covid-19 and the rapid shift to virtual changed investor relations – most notably engagement. Driving home just how dramatic that change has been, one of our anonymous analyst interviewees – anonymous in order to encourage openness – says this: ‘Before 2020, I think I’d done probably two video calls in 20 years. This call is the third one of the day. So that’s changed dramatically.’ In the third part of our series on the sell-side-IR-relationship, we look at how IR teams interact with their analysts, how often analysts want to hear from…
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‘I felt a mix of respect and fear’ going into IR, says Infineon’s multiple award-winning IR lead
German semiconductor firm Infineon Technologies has had a busy year. To start with, as revealed in the latest instalment of The CFO column, Dr Sven Schneider, the firm’s finance chief, told IR Impact about the 30 conferences and 20 roadshows the company has held this year. It has also been a year of huge success for the IR team, which took home some of the most prestigious IR Impact trophies at the Europe Awards in June, winning the best overall investor relations (large cap) category as well as the gong for best in sector, technology. The same night also saw…
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Featured research
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Governance Playbook: From compliance to confidence: Proxies that win trust and votes
The proxy statement is no longer just a compliance document, but a strategic communication tool that reflects your company’s governance priorities, transparency and responsiveness to stakeholder expectations. The 2025 proxy season introduced a wave of new practice, from evolving ESG and DE&I disclosures to heightened attention on cybersecurity and AI. As investor demands grow more sophisticated, companies must respond with greater clarity, depth and strategic foresight. This playbook offers a comprehensive, actionable framework to help your organization elevate its proxy disclosures. Learn how leading companies are navigating the changing landscape and positioning their proxy statements as both regulatory assets and…
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Playbook: How to conduct impactful scenario plans
Scenario planning allows IR teams to give investors and analysts and indication of how various events (e.g. interest rate changes, a global conflict, a change in political regime) will affect it in the future. It also takes into account how peers and competitors are communicating around these scenarios, too. In making sure you can give your shareholder community a long view on various outcomes, it means they have more confidence in you and your interactions with them. In addition, it allows IROs to have a seat at the strategic table and help their companies plan for the future. S&P’s platform…
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Playbook: How to deliver capital market days that impress investors & analysts
This playbook contains tips and desires shared by investors and analysts – many of them on our IR Impact Award judging panels – on what they want from investor days as well as what turns them off.
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Playbook: How to leverage data to successfully navigate market expectations
A modern IR team needs a solid foundation of real-time analytics to confidently steer their organization through the turbulence of market expectations. High-quality data transforms challenges into opportunities, fostering a culture where every forecast is an informed step toward sustainable growth. This playbook, developed in partnership with Visible Alpha, now a part of S&P Global Market Intelligence, offers a comprehensive guide to mastering this critical aspect of navigating the capital markets.
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Upcoming events

Exclusive best practice events and celebrations of IR excellence
Connect, learn and network at our forums, think tanks and award ceremonies – your go-to for the latest IR trends, regulatory updates, investor engagement strategies and valuable networking opportunities.
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Forum – AI & Technology
About the event As more investors and corporate communication teams embrace AI, machine learning and emerging technologies to inform their decision making, investor relations professionals are facing a pivotal moment: adapt and lead, or risk falling behind.At this fast-moving stage of adoption, IR teams are asking important questions regarding implementation,…
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Forum & Awards – South East Asia
Building trust and driving impact: Redefining investor relations in South East Asia Investor Relations in South East Asia is at a turning point. Regulatory fragmentation, macroeconomic volatility and the growing importance of retail investors require IROs to strategically analyze and reform traditional practices. The ability to deliver transparent, dependable and…
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Briefing – The value of IR in an increasingly passive investment landscape
In partnership with WHEN 8.00 am PT / 11.00 am ET / 4.00 pm GMT / 5.00 pm CET DURATION 45 minutes About the event Explore how IR teams can adapt to the rise of passive investing while effectively measuring and communicating their impact. As index funds and ETFs reshape…
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