IR is often romanticized as a career of jet-setting around the world, charming analysts with witty anecdotes and basking in the warm glow of a booming stock price.
But I can tell you it’s far from a one-way ticket to a champagne brunch on a yacht. Instead, imagine me perched on a tightrope, juggling balls labeled ‘management’, ‘board’ and ‘shareholders’, each with wildly different expectations and a penchant for drama.
IROs are interpreters, diplomats and translators of complex financial jargon into digestible soundbites. We’re the lightning rod for anxieties on all sides, constantly caught in the . . .
Log in FOR FREE to access this content
Log in or create your free My IR – Essentials account to:
- Access 50+ deep dives and best practice reports
- View 100+ news analyses and our exclusive CFO series
- Instantly benchmark your IR program with our new tool
- Save favorites and get tailored content delivered to your dashboard
- 10% off all IR forums!
Join now to make a real impact in your organization.