The latest IR Benchmarking 2023 report by IR Magazine finds that nine in 10 mega-cap IROS leverage feedback from their shareholders to assess the performance of in-house IR programs. Similarly, 85 percent of mid-cap IROs consider this a key metric in their IR evaluation process.
Looking at how IROs at mega, large and mid-cap businesses get that view from the investment community, the report suggests this is mostly through informal discussions with investors or brokers.
The research also suggests that as company sizes increases, so does the importance of feedback in general. Data shows that 83 . . .
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