AI to IR
Straightforward guides to the latest strategies for using AI for investor relations.
IR Impact Masterclass: How to use AI to power your research tactics and competitive analysis
Welcome to IR Impact’s Masterclass video series, where leaders and experts from across the capital markets share their insights, strategies and experiences to provide you with in-depth knowledge and practical skills to excel in your IR journey. Each IR Impact Masterclass will delve into critical topics, offering valuable perspectives and actionable advice. Whether you are looking to enhance your expertise, stay ahead of industry trends or gain a competitive edge, these long-form videos are your gateway to achieving these goals.
AI for IR: How creating your own LLM could help you think and act like your investors
Recently Blackstone announced its plans to invest $500 bn in Europe over the next years. Did you see this coming and will some this capital flow into your company? Imagine if your IR department could predict with some certainty what your investors are going to think, say and do with respect to your company.
Forum – AI & Technology Europe
About the event Building an AI-Powered IR strategy With an increasing number of investors, governance and corporate communications teams adopting machine-learning and generative AI to support their day-to-day decision-making, it is critical for IR teams to follow suit. However, at this nascent stage, there is a lot of questions about…

Why IROs need to understand generative engine optimization, or GEO: a beginner’s guide to the AI best practice
I probably shouldn’t admit this, but while I was gardening the other day – pruning a rather unruly hydrangea – I found myself mentally reviewing my IR program for the year. Yes, I do have a life outside of investor relations, but sometimes the brain wanders where it pleases. There I was, shears in hand, quietly checking off the usual suspects: upcoming press releases and investor campaigns, roadshows, the media strategy, stakeholder engagement, ESG reporting, etc. It all felt satisfyingly under control – until I realised there was one thing I didn’t know much about: generative engine optimization (GEO).
How AI and technology are modernizing the earnings call
For a long time, the quarterly earnings call has been a highly orchestrated affair. Production companies have been brought in to handle webcasts, teleconferencing and Q&A sessions, resulting in a presentation that serves its purpose, but that is expensive, time-consuming and inflexible.
‘It’s a layup’: How agentic AI can power up your targeting process
Where can AI help IROs make better targeting decisions? It may be best served by adding an additional helping hand to your IR team. This was the focus of an IR Impact briefing, held this week in partnership with Q4, that examined the impact of agentic AI on investor targeting strategies.
‘A chatbot can’t capture the CEO’s voice’: The real role of AI in earnings prep
The technology can streamline the earnings process, experts agreed on a recent IR Impact briefing How can AI best be employed in your earnings preparation? According to leading IR experts, it’s best not to make a facsimile of your CEO, but the technology can certainly help save time and leave you to concentrate on more […]
How IR teams can benefit from AI — starting with data quality
We are all asking ourselves: ‘How are we leveraging AI to get better and smarter?‘ For investor relations teams, the potential is certainly there. But before getting too excited about AI capabilities, IR professionals should give serious consideration to the fact that everything starts with data quality AI is an immensely powerful tool to categorise, summarise, and […]
Why finding your ‘Steve Jobs’ might be the key to successfully using AI for IR
Many IROs say they are still curious about how they can effectively implement AI into their IR programs. But where do you start? And how do you overcome the security concerns that are still rife around the technology? Earlier this month in London, IR Impact’s AI & Technology Forum – Europe aimed to answer some of those concerns and give attendees a place to start their experiments with the technology, with one eye on saving them time in the long run.
‘AI is not a singular tool but an entire ecosystem’: Isabel Vilela on how her approach to AI has grown in a year
GoviEx Uranium’s Isabel Vilela speaks ahead of the AI and Technology Forum – Europe
How the buy side is using AI – and what it means for IR
Portfolio managers explain how they use the technology and how IROs can best respond
‘In 2025, AI for IR will be an expectation, not an option’: Gregg Lampf on gaining C-suite buy-in
Ciena’s head of IR speaks ahead of upcoming IR Magazine Forum – AI & Technology Ahead of our upcoming IR Magazine Forum – AI & Technology, set to be held in New York on December 3, IR Magazine has caught up with some of the event’s leading speakers to understand how they currently view the […]
Playbook: Artificial intelligence and investor relations
Artificial intelligence – and generative AI in particular – has become a huge element of the business conversation but where does it fit into the world of investor relations? Notified and IR Magazine held a series of active workshops in Toronto, New York and London to hear from the world’s leading IROs about how they are incorporating the technology into their IR programs today, where AI offers the biggest benefits or the most potential and where AI tools can be most easily implemented.
How to start thinking about overcoming the risks and obstacles of AI implementation
Q&A with Chandrika Nigam, former senior director of investor relations at Adtalem Global Education One new technology has dominated headlines in 2024: the emerging importance of AI in everybody’s lives, not just for IROs. The upcoming IR Magazine Forum – AI & Technology is focused on how IROs can following the footsteps of investors, governance […]
Apple Intelligence shows the direction of travel for AI use in IR
Tech company adds AI capabilities to range of services
Would you ever put an AI-generated version of your CEO in front of investors?
Swedish tech firm Klarna has trialed doing exactly that in its latest quarterly update Do you have a hard time convincing your senior management to spend time recording remarks for your quarterly updates? I know several IROs who say they struggle to convince their CEOs, CFOs and other C-suite members to spend more than […]
How the team at Moody’s uses AI to streamline its IR program
Internal platform shaves hours off regular IR activities, says head of investor relations Shivani Kak
Leveraging the power of artificial intelligence in IR, rethinking online communications with retail investors, and more: Ticker 137
In the latest episode of The Ticker podcast, the IR Magazine team discusses how IR teams can get started using generative artificial intelligence (AI) tools. IR Magazine senior reporter Tim Human, head of event content Steve Wade and reporter Noemi Distefano discuss potential use-cases of AI tools such as ChatGPT and consider their risks and […]
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