CEO
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Disastrous interview with GameStop CEO Ryan Cohen makes a good case for media training your C-suite
What’s the cost of a bad interview? If you ask video game retailer GameStop – whose CEO Ryan Cohen had a torrid time appearing on CNBC last week – it can come out to about 10 percent of your share price.
Published 46 minutes ago -
Maximizing shareholder value by combining IR with corporate communications – and reporting directly to the CEO
The case for IR to report to the chief executive, even as increasing numbers report to the CFO