Meme stocks
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Meme-stock mania is back, but something different is driving Krispy Kreme and American Eagle’s surge
The capital markets have been feeling a lot like 2021 recently. No, that’s not because of any political similarities, but because meme stocks are back in fashion. Again, it’s the turn of previously-struggling consumer brands and retailers to enjoy a sudden share price surge. Donut-maker Krispy Kreme, estate agent Opendoor, mortgage provider Rocket Companies and retailer Kohl’s have all seen their share prices balloon in recent weeks.
