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Building from a baseline: how IR teams are using new data sources to unlock smarter decision-making
As any IR professional knows all too well, the market is awash with a wealth of data from myriad sources. Everything from earnings calls to websites to press releases – both from your company and from your peers – can help inform strategic IR work. But where do you start without becoming completely overwhelmed? This was what panelists Erik Carlson, chief operating officer at Notified, Glenn Schulman, founder and head of IR at Z3 BioCommunications, and Amanda Tang, head of IR at TMX Group, tackled in a recent IR Impact Webinar, held alongside Notified.