Reputation management
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‘What we don’t need is more masculine energy’: Where ESG fits in the corporate scandal warning system
What links Wells Fargo, the largest retail bank in the US with Boeing or failed blood-analysis startup Theranos? They all offer up examples of corporate scandal that feature in Guido Palazzo’s book The Dark Pattern: The hidden dynamics of corporate scandal, co-authored with Ulrich Hoffrage. In it, Palazzo, a professor of business ethics and TEDx Talk speaker, and Hoffrage, a professor of decision theory, seek to uncover what lands huge multinational firms with multi-million-dollar fines for fraud, their senior executives at best fired or at worst jailed.