‘Be true to yourself’: Career advice from lifetime achievement winner

Sally Curley, founder and CEO of Curley Global IR, was in reflective mood when IR Magazine caught up with her on the red carpet at the US awards earlier this year.

Curley, who has more than 30 years of experience in investor relations, was just minutes away from being presented with the lifetime achievement award. When asked for advice for aspiring IR professionals, she said: ‘Be true to yourself. It’s a very difficult profession and often you can question yourself, especially earlier in your career. Trust your gut.’

 

 

Curley followed this up with three words that she felt were central to being an effective IR professional. ‘Honesty, integrity, tenacity,’ she said.

When Curley stepped down as the senior vice president of IR at Cardinal Health two years ago, she left corporate IR behind her to set up Curley Global IR. The goal was to connect the dots between investor relations, corporate governance and corporate sustainability on ESG, especially for small and mid-caps.

Curley has been surprised by what she’s found since starting this work. ‘I expected to mostly be dealing with investor relations. But I’d say 75 percent of our clients are ESG or corporate sustainability-related,’ she said.

Curley is a regular contributor to IR Magazine and sister publication Corporate Secretary. Click here to access an archive of her articles.

Click here to see the full video interview with Curley.

Upcoming events

  • Briefing – Earnings in 2026: Keeping your story consistent under market scrutiny
    Wednesday, October 22, 2025

    Briefing – Earnings in 2026: Keeping your story consistent under market scrutiny

    In partnership with WHEN 8.00 am PT / 11.00 am ET / 4.00 pm BST / 5.00 pm CET DURATION 45 minutes About the event With investors and analysts consulting an increasing volume of data sources to inform their investment decisions – as well as using AI to enhance their…

    Online
  • Briefing – Making your 2026 investor meetings count
    Thursday, October 30, 2025

    Briefing – Making your 2026 investor meetings count

    In partnership with WHEN 8.00 am PT / 11.00 am ET / 3.00 pm GMT / 4.00 pm CET DURATION 45 minutes About the event After a year of rapid technological advancements and significant macroeconomic change, it’s more important than ever for IR teams to maximize the impact of their…

    Online
  • Corporate Governance Awards
    Thursday, November 06, 2025

    Corporate Governance Awards

    About the event WHEN WHERE VENUE_ADDRESS Awards by nomination Categories Awards by research Categories What our attendees say IR Rankings – LOCATION The IR Rankings – LOCATION report is the ultimate benchmarking resource for any IRO looking to improve their IR program. It provides detailed analysis and statistics on the…

    New York, US

Explore

Andy White, Freelance WordPress Developer London