IR Magazine reports on the who, where, how and why of corporate roadshow activity, based on a survey of 456 IR professionals.
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Five key benefits
- Compare your roadshow activity with your regional, market cap and sector peers.
- Who goes on the road? Find out what percentage of roadshows are attended by senior management in each peer group.
- Discover how the roadshow audience is targeted by IR departments.
- Learn which brokers are the most popular globally, as well as by region and cap size.
- Find out which are the most popular roadshow destinations – and why.
Five key findings
- Citi was the most-used broker of 2019, followed by UBS and Bank of America Merrill Lynch.
- Overall, 80 percent of all roadshows are attended by senior management.
- Roadshows remain the favorite way for IROs to engage with the investment community, with 42 percent preferring them to investor conferences, investor days and site visits.
- The average number of brokers used for roadshows ranges from 3.3 for small caps to 9.3 for mega-caps.
- The top roadshow destination remains New York, followed by London and Boston.
North America findings
- Stifel is the most-used broker among North American companies.
- New York is the most-visited city among North American companies, with 83 percent going there in the past year, and three quarters going to Boston.
- North American senior managers go on the road 88 percent of the time.
Europe findings
- Kepler Cheuvreux is the most-used broker among European companies.
- London is visited by 87 percent of European companies.
- European companies go on the most roadshows: an average of 10.6 in the past year.
Asia findings
- Citi is the most-used broker among Asian companies.
- Hong Kong and Singapore are the joint most-visited cities for Asian companies.
- Less than a quarter of roadshows by Asian companies involve the CEO.
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