IR at cannabis companies: A budding industry

Investor relations in the cannabis sector is unique. IR professionals have to contend with large retail investor bases, volatile stock prices, high demand for information and transparency, all while often working with executives with limited public markets experience. In this best practice guide from IR Magazine, we explore the rigors of running an IR program at a cannabis company, in addition to the many exciting potential opportunities of working in such a volatile sector. In this guide we will cover:

  • The value of investor relations
  • The makeup of shareholder bases
  • The pressure to put out regular news releases
  • Investors’ outlook on the sector
  • The legal outlook for the sector

Hear from IR professionals at some of largest and fastest-growing cannabis companies in the world, as well as some of the sector’s most prominent advisors.

Click here to read the full report.

Upcoming events

  • Briefing – Lessons from the 2025 Proxy Season
    Tuesday, July 22, 2025

    Briefing – Lessons from the 2025 Proxy Season

    In partnership with WHEN 8.00 am PT / 11.00 am ET / 4.00 pm BST / 5.00 pm CET DURATION 45 minutes About the event The 2025 proxy season was influenced by several key issues, including changes announced in Staff Legal Bulletin 14M regarding the interpretation of Rule 14a-8, and…

    Online
  • Briefing – Effective earnings preparation amid macro volatility
    Thursday, August 07, 2025

    Briefing – Effective earnings preparation amid macro volatility

    In partnership with WHEN 8.00 am PT / 11.00 am ET / 4.00 pm BST / 5.00 pm CET DURATION 45 minutes About the event Amid constant tariff news, geopolitical upheaval and other developments stemming from the new US administration, IR teams have their work cut out as they prepare…

    Online
  • IR Impact Forum – AI & Technology
    Wednesday, November 12, 2025

    IR Impact Forum – AI & Technology

    About the event As more investors, governance and corporate communicators teams embrace AI, machine learning and emerging technologies to inform their decision-making, investor relations professionals are facing a pivotal moment: adapt and lead, or risk falling behind. At this early but fast-moving stage of adoption, IR teams are asking important…

    New York, US

Explore

Andy White, Freelance WordPress Developer London