Canadian Tire Corporation appoints new head of IR

Canadian Tire Corporation has appointed Karen Keyes as its new head of investor relations. Keyes succeeds Lisa Greatrix, who will stay with the company as an adviser and to assist with the transition ahead of her retirement this year.

Keyes reports into Gregory Craig, Canadian Tire’s executive vice president and chief financial officer, and leads an IR team of 2.5 people. She joined just before the company’s most recent earnings announcement on February 18.

Keyes brings experience of working senior IR roles in both the UK and Canada. She has led IR functions at Aimia, Marconi and Logica, which is now part of CGI. She most recently worked as the principal of Keyes Principals.

Greatrix will leave Canadian Tire later this year, having run the IR function for the last 14 years. For the last six years she has served as the senior vice president of company performance effectiveness and investor relations.

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    Thursday, March 12, 2026

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    Thursday, March 19, 2026

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    Our unique format – Exclusively for in-house IRO’s The IR Impact Think Tank – West Coast will take place on Thursday, March 19, 2026 in Palo Alto and is an  invitation-only event exclusively for senior IR officers. Our think tanks are free to attend and our unique format enables participants to network extensively, and discuss, debate and dissect…

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    Wednesday, March 25, 2026

    Awards – US

    About the event The IR Impact Awards – US will take place on Wednesday, March 25, 2026 in New York. This very special event honors excellence in the investor relations profession across the US. WHEN WHERE Cipriani 25 Broadway, New York Celebrating IR excellence Since the annual event first launched…

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