The sell side talks IR – part three: when and how analysts want to be engaged

Sell siders share their preferences around IR engagement

There is no denying the ways in which Covid-19 and the rapid shift to virtual changed investor relations – most notably engagement. Driving home just how dramatic that change has been, one of our anonymous analyst interviewees – anonymous in order to encourage openness – says this:

‘Before 2020, I think I’d done probably two video calls in 20 years. This call is the third one of the day. So that’s changed dramatically.’

In the third part of our series on the sell-side-IR-relationship, we look at how IR teams interact with their analysts, how often analysts want to hear from companies and the kinds of engagement they find most useful.

The sell side talks IR – part three: when and how analysts want to be engaged

Enjoy access to this and more – for free!

Log in or create your free My IR – Essentials account to:

  • Get access to 3 free IR deep dives
  • More than 100 pieces of insight, plus our exclusive CFO interviews
  • Save favorites and get personalized content on your dashboard
  • Enjoy 10% off all IR forums

Upcoming events

  • Awards – Europe
    Thursday, June 18, 2026

    Awards – Europe

    About the event The IR Impact Awards – Europe takes place on Thursday, June 18, 2026 in London. This very special event honors excellence in the investor relations profession across Europe and we are excited to welcome everyone for an evening of fine food and lots of celebrating! WHEN WHERE…

    London, UK
  • Think Tank – Europe
    Thursday, June 18, 2026

    Think Tank – Europe

    About the event The IR Impact Think Tank – Europe will take place on Thursday, June 18, 2026 in London and exclusively for senior IR officers. Our think tanks are free to attend and our unique format enables participants to network extensively, discuss, debate and dissect topical issues affecting today’s…

    London, UK
  • Corporate Governance Forum
    Thursday, November 5, 2026

    Corporate Governance Forum

    About the event WHEN WHERE VENUE_ADDRESS Awards by nomination Categories Awards by research Categories What our attendees say IR Rankings – LOCATION The IR Rankings – LOCATION report is the ultimate benchmarking resource for any IRO looking to improve their IR program. It provides detailed analysis and statistics on the…

    New York, US

Explore

Andy White, Freelance WordPress Developer London