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Home Podcasts IR for video games and AI for engagement: The biggest stories from 2025

IR for video games and AI for engagement: The biggest stories from 2025

Author

Laurie Havelock

Best Practices
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In this January edition of the IR Voice podcast, host Laurie Havelock highlights the stories that defined 2025 for IR professionals: from CD Projekt’s Karolina Gnas bringing video‑game immersion into investor relations, to David Grunfeld’s insights on how AI is transforming engagement. We also touch on the Big Three’s evolving voting policies and why these themes captured so much attention as markets navigated geopolitical shifts and rapid technological change.

To catch up with all of 2025’s most-read articles, click here.

For more information about this year’s upcoming events, click here.

Best Practices
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, AI
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, case studies
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, CD Projekt
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, Proxy voting
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Upcoming events

  • Briefing – Making your investor day work beyond the event
    Thursday, May 14, 2026

    Briefing – Making your investor day work beyond the event

    In partnership with WHEN 8.00 am PT / 11.00 am ET / 4.00 pm BST / 5.00 pm CET DURATION 45 minutes Drive results now and turn one day into years of investor intent signalling Investor days are high-stakes events, and their success and impact go well beyond the day…

    Online
  • Awards – Europe
    Thursday, June 18, 2026

    Awards – Europe

    About the event The IR Impact Awards – Europe takes place on Thursday, June 18, 2026 in London. This very special event honors excellence in the investor relations profession across Europe and we are excited to welcome everyone for an evening of fine food and lots of celebrating! WHEN WHERE…

    London, UK
  • Think Tank – Europe
    Thursday, June 18, 2026

    Think Tank – Europe

    About the event The IR Impact Think Tank – Europe will take place on Thursday, June 18, 2026 in London and exclusively for senior IR officers. Our think tanks are free to attend and our unique format enables participants to network extensively, discuss, debate and dissect topical issues affecting today’s…

    London, UK

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