Playbook: Artificial intelligence and investor relations

Artificial intelligence – and generative AI in particular – has become a huge element of the business conversation but where does it fit into the world of investor relations?

Notified and IR Magazine held a series of active workshops in Toronto, New York and London to hear from the world’s leading IROs about how they are incorporating the technology into their IR programs today, where AI offers the biggest benefits or the most potential and where AI tools can be most easily implemented.

We also looked at the associated risks and challenges from management buy-in and data security to simply understanding how to really get the most out of AI. The result is this IR-specific AI report.

Read this report to:

  • Understand the IR-specific use-cases for AI
  • Learn how to use AI safely within your organization and your IR program
  • Access guides and checklists to use AI to its full potential, freeing up time to focus on messaging and engagement. 

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Upcoming events

  • Forum – AI & Technology Europe
    Thursday, March 12, 2026

    Forum – AI & Technology Europe

    About the event Stay ahead. Harness AI. Transform IR. In today’s rapidly evolving financial landscape, AI is transforming how IROs engage with investors, analyze market sentiment and deliver insights. Yet, many IR teams face challenges in understanding and employing these tools effectively. WHEN WHERE America Square Conference Centre, London The…

    London, UK
  • Briefing – The story behind the story: how IR teams prepare for volatile periods
    Tuesday, March 17, 2026

    Briefing – The story behind the story: how IR teams prepare for volatile periods

    In partnership with WHEN 8.00 am PT / 11.00 am ET / 3.00 pm GMT / 4.00 pm CET DURATION 45 minutes About the event After a tumultuous 12 months in the markets, 2026 appears poised to be dominated by the same macroeconomic factors that defined 2025. The ongoing impacts…

    Online
  • Think Tank – West Coast
    Thursday, March 19, 2026

    Think Tank – West Coast

    Our unique format – Exclusively for in-house IRO’s The IR Impact Think Tank – West Coast will take place on Thursday, March 19, 2026 in Palo Alto and is an  invitation-only event exclusively for senior IR officers. Our think tanks are free to attend and our unique format enables participants to network extensively, and discuss, debate and dissect…

    Palo Alto, US

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