Best Practice Report: How to engage with the sell side now available

The global competition for capital is fierce so the need to stand out and reach out to sell-side analysts effectively is only going to become an increasingly important part of investor relations. This new best practice report from IR Magazine in partnership with Visible Alpha talks directly with leading IROs on how they successfully deliver their corporate messages and work with the sell side to achieve the greatest value for their IR programs.

We examine what steps IR professionals can take when looking to build their coverage and where collaborators best fit in. We consider the ways sell-side engagement can be maximized in conferences and non-deal roadshows. Think outside of the box with the sell side to gain tangible results outside of traditional targeting methods.

The report includes hints and tips to optimize sell-side success. Our IR experts outline how they evaluate performance and share examples of where sell-side working has proved especially effective.

The experts at Visible Alpha explain the value of analyst models and consensus data as well as the value of assessing the range of analysts’ views and more.

The key benefits an IRO will get from reading the report:

  1.  IROs evaluate their working relationships with the sell side
  2.  Discover the practical steps to build your coverage
  3.  Maximize engagement opportunities to provide input into what’s said, to whom and in what format
  4.  Find out how to make sell-side alliances mutually beneficial
  5. Avoid the errors some IROs make with analysts

 

Click to read the Best Practice Report: How to engage with the sell side >>

Upcoming events

  • Briefing – Lessons from the 2025 Proxy Season
    Tuesday, July 22, 2025

    Briefing – Lessons from the 2025 Proxy Season

    In partnership with WHEN 8.00 am PT / 11.00 am ET / 4.00 pm BST / 5.00 pm CET DURATION 45 minutes About the event The 2025 proxy season was influenced by several key issues, including changes announced in Staff Legal Bulletin 14M regarding the interpretation of Rule 14a-8, and…

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    Thursday, August 07, 2025

    Briefing – Effective earnings preparation amid macro volatility

    In partnership with WHEN 8.00 am PT / 11.00 am ET / 4.00 pm BST / 5.00 pm CET DURATION 45 minutes About the event Amid constant tariff news, geopolitical upheaval and other developments stemming from the new US administration, IR teams have their work cut out as they prepare…

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  • IR Impact Forum – AI & Technology
    Wednesday, November 12, 2025

    IR Impact Forum – AI & Technology

    About the event As more investors and corporate communication teams embrace AI, machine learning and emerging technologies to inform their decision-making, investor relations professionals are facing a pivotal moment: adapt and lead, or risk falling behind. At this early but fast-moving stage of adoption, IR teams are asking important questions…

    New York, US

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