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Home Podcasts IR for video games and AI for engagement: The biggest stories from 2025

IR for video games and AI for engagement: The biggest stories from 2025

Author

Laurie Havelock

Best Practices
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In this January edition of the IR Voice podcast, host Laurie Havelock highlights the stories that defined 2025 for IR professionals: from CD Projekt’s Karolina Gnas bringing video‑game immersion into investor relations, to David Grunfeld’s insights on how AI is transforming engagement. We also touch on the Big Three’s evolving voting policies and why these themes captured so much attention as markets navigated geopolitical shifts and rapid technological change.

To catch up with all of 2025’s most-read articles, click here.

For more information about this year’s upcoming events, click here.

Best Practices
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, AI
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, case studies
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, CD Projekt
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, Proxy voting
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Upcoming events

  • Forum – AI & Technology Europe
    Thursday, March 12, 2026

    Forum – AI & Technology Europe

    About the event Stay ahead. Harness AI. Transform IR. In today’s rapidly evolving financial landscape, AI is transforming how IROs engage with investors, analyze market sentiment and deliver insights. Yet, many IR teams face challenges in understanding and employing these tools effectively. WHEN WHERE America Square Conference Centre, London The…

    London, UK
  • Think Tank – West Coast
    Thursday, March 19, 2026

    Think Tank – West Coast

    Our unique format – Exclusively for in-house IRO’s The IR Impact Think Tank – West Coast will take place on Thursday, March 19, 2026 in Palo Alto and is an  invitation-only event exclusively for senior IR officers. Our think tanks are free to attend and our unique format enables participants to network extensively, and discuss, debate and dissect…

    Palo Alto, US
  • Awards – US
    Wednesday, March 25, 2026

    Awards – US

    About the event The IR Impact Awards – US will take place on Wednesday, March 25, 2026 in New York. This very special event honors excellence in the investor relations profession across the US. WHEN WHERE Cipriani 25 Broadway, New York Celebrating IR excellence Since the annual event first launched…

    New York, US

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